Fundamentals of Sales Management
Fundamentals of Sales Management gives new sellers one repeatable process, from prospect list to qualified pipeline to closed deal and handover.
Courses for sales, channel and customer service teams, covering B2B and B2C selling, negotiation, sales strategy, social selling and AI.
Revenue teams are expected to sell into more complex buying groups, manage partners and channels, and keep service consistent across every customer touchpoint.
The ten courses here cover sales management fundamentals, B2B and B2C selling, management of sales channels, negotiation, sales strategy, social selling and LinkedIn prospecting, customer service excellence, AI in sales, and ethics in sales, giving sales leaders a common approach to build across the team.
Fundamentals of Sales Management gives new sellers one repeatable process, from prospect list to qualified pipeline to closed deal and handover.
Mastering AI in Sales shows sales teams where AI fits in prospecting, lead scoring, outreach, discovery, forecasting and proposals, and where it does not.
Mastering B2B Sales Excellence builds consultative sellers who map buying committees, quantify value, brief executives and run a disciplined pipeline.
Mastering B2C Sales Excellence trains frontline sellers to read consumer motives, open with trust, uncover needs and close on value, then keep the customer.
Mastering Customer Service Excellence gives service teams a standard for every interaction: expectations, listening, emotion, recovery and journey design.
Mastering Ethics in Sales equips commercial teams to sell under target pressure without misleading claims, hidden terms or misuse of customer data.
Mastering Management of Sales Channels teaches sales teams to choose routes to market, recruit and enable partners, design incentives and manage conflict.
Mastering Negotiation Skills prepares commercial teams to hold margin under pressure with BATNA, ZOPA, structured preparation and disciplined concessions.
Mastering Sales Strategy helps sales leaders turn market analysis, ideal customer profiles and value propositions into quotas, territories and channels.
Mastering Social Selling and LinkedIn Prospecting gives B2B sellers one system for profile, content, targeting, research and outreach on LinkedIn.
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